I find these tools to help me:
Back of the Napkin by Dan Roam
The Creative Leader by Ed Young
Pencil Dancing by Mari Messer
"Pencil Dancing" is a new book I picked up and has tons of little exercises to get the creative juices going.
I also look at Tony Buzan and Michael Gelb for inspiration.
...the Bible helps too
I also believe that everyone is creative: it's written in our DNA but lost when we get into Junior High when we are forced to behave and "tow the line".
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